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Journal

This Week, According To Rani...

Every week, I share my latest thoughts, pop culture fixations, and the little things I’ve been quietly obsessing over. This week, we'er starting fresh with a new drop from some of our favourite brands. Just in time for Spring! 

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This Week, According To Rani...

Every week, I share my latest thoughts, pop culture fixations, and the little things I’ve been quietly obsessing over. This week, we’re touching on something bigger - an issue that doesn’t just affect us, but the world around us: garment waste, and how we can all do our part to reduce it.

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This Week, According To Rani...

Every week, I share my latest thoughts, pop culture fixations, and the little things I've been quietly obsessing over. This week, we run you through our AM girls current in-store obsessions and how we style them. 

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This Week, According To Rani...

Every week, I share my latest thoughts, pop culture fixations, and the little things I've been quietly obsessing over. This week, we talk about the five essential building blocks in any funtional wardrobe... 

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This Week, According To Rani...

Every week, I share my latest thoughts, pop culture fixations, and the little things I've been quietly obsessing over. This week, we're exploring the roots of fashion in nature and the endless inspiration drawn from Mother Nature herself. 

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This Week, According To Rani...

Every week, I share my latest thoughts, pop culture fixations, and the little things I've been quietly obsessing over. This week, we are excited to introduce a new beauty product to Alterior, AKT London...

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This Week, According To Rani...

Every week, I share my latest thoughts, pop culture fixations, and the little things I've been quietly obsessing over. This week, we're talking about a little thing that makes a BIG statement... Knekki and an unexpected new face of the brand.

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This Week, According To Rani...

Every week, I share my latest thoughts, pop culture fixations, and the little things I've been quietly obsessing over. This week, we talk about synthetic chemicals in your active wear and how detrimental it can be to your hormones and overall health. We re introduce Nagnata and the philosophy behind natural fibres. 

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This Week, According To Rani...

Every week, I share my latest thoughts, pop culture fixations, and the little things I've been quietly obsessing over. This week, it's the "I have nothing to wear" spiral and the tricks that pull me out of it, from navy meets black to one gathered cardigan doing all the work.

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This Week, According To Rani...

Every week, I share my latest thoughts, pop culture fixations, and the little things I've been quietly obsessing over. This week, it's something closer to home for us at Alterior — the quiet disappearance of small businesses and what we lose when convenience becomes the thing we value most.

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